How Many Backlinks Would Make Baidu SEO Work Better

When you have almost done everything about on-site optimization, it’s time for building backlinks for Baidu SEO. However, many people are not sure about the quantity, especially the monthly amount. In this article, let’s take a look at the needs of different kinds of websites. For new websites on Baidu When we talk about new…


When you have almost done everything about on-site optimization, it’s time for building backlinks for Baidu SEO. However, many people are not sure about the quantity, especially the monthly amount. In this article, let’s take a look at the needs of different kinds of websites.

For new websites on Baidu

When we talk about new websites, they necessarily mean new websites on Baidu. Even those websites that have a long history of existence don’t have quality presence on Baidu. Let’s just say if Baidu weight of your website is 0, it’s a new website on Baidu. Everything will start from scratch.

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Primetals.cn is a new website to Baidu even it has a history of nine years.

For new websites, our goal is to get a Baidu weight of 1 as soon as possible. Therefore, we need to create many blog articles and build many backlinks. According to the level of competition, the monthly quantity of backlinks could be from 20 to 50.

For old websites on Baidu

For websites that have a Baidu weight of more than 1, they need to break through 2 or even higher. According to the level of competition, the monthly quantity varies from 10 to 100. Even though, we don’t recommend to build too many backlinks per month. Usually quality is over quantity in terms of building backlinks for Baidu SEO.

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Hostease.com has a Baidu weight of 1 on PC which is a good start for further improvement

Competitor analysis

In the competitive environment, it’s not enough to focus on yourself. You always need to monitor your competitors. To rank higher for certain keywords, you need to make sure your Baidu weight is not lower than that of your competitors.

For example, MSC China has a Baidu weight of 3. Honestly, it’s high enough. However, in the business of logistics, it’s still not good enough. If you search some of highly-competitive keywords, MSC China doesn’t rank on the first result page. The reason is quite simple: the competitors are too strong.

Baidu weight of MSC China

Summary

To wrap up, the monthly quantity of backlinks for Baidu SEO depends on the Baidu weight as well as level of competition. Above all, competitor analysis is very important to determine the quantity.

If you desire to know more about our Baidu SEO services, please feel free to let us know.